Thursday, 15 December 2011
Secondary Research
From looking at my research you can see that the film Paranormal activity being viewed by 79% of 15-24 year old males. There is not much difference between the females and males as 47% is female and 53% is male. Similar to Paranormal Activity I would like for my products to have a balance in audience, resulting in a male and female audience, opposed to the majority of mainstream films; therefore allowing for my products to have a unique edge.
The orphanage is alike the genre of my film. Being a horror there appears to be much more of a difference between the percentage of 15-24 year old in comparison to Paranormal Activity. From The Orphanage results I can see that this film seems to have attracted males more that females, this is not what I want my film to be like as I would like it to attract a similar percentage between male and female audiences. To succeed with the results that I want, I intend to stick to my story line which is more like Paranormal Activity that The Orphanage. I feel that the male audience is particularly large for this film because the main protagonists of the film are mainly female, a factor which usually can grab a males attention, more than a females.
Although Paranormal Activity is a film it has the appearance of a documentary, which results in a more shocking and believable effect on the audience. My products feature an equal balance between the characters and the gender in my research resulting in both being Male and Female with none of them having any kind of sexual influences or sex appeal towards the film. This is due to the fact that the genre is horror and by deliberately not including any form of sexual connotations within them, I have maintained a level of seriousness and removed any light features.
My film tends to have a lower/middle class audience. My characters would have to have the right costume and attitude that my audience can relate to easily and feel at ease with. My trailer will have a soundtrack that will set a state of suspense and fear that will fit directly with my horror genre.
Audience Primary Research
Questionnaire
Age Group: 15-25 [ ] 25-34 [ ] 35-44 [ ] 45+
Gender: Male [ ] Female [ ]
1. What do you look for in a conventional horror film?
2. What persuades you to watch a film?
3. Hannah White is a young woman who has a troubled past who once had an identical twin called Jessica White. Both of them dealt with upfront abuse as a child as their father drank a lot of alcohol and abused them greatly. A year ago their father went crazy and tied Jessica and Hannah to a chair and set the house on fire that they lived in with Hannah escaping not being able to rescue Jessica resulting in her tragic death, she believes that ever since Jessica has been haunting her and blaming Hannah for her death. There is an endless struggle for Hannah to break free from Jessica’s anger and this film focuses on the strength of that.
What do you think of the plot of my film?
4. Which of these film magazines would you much likely buy?
Why? What makes you want to buy them the most?
5. How much would you pay for a film magazine?
6. Which one of the films posters do you like best?
Why?
What do you think of the colours, costume, props, location, etc?
What is the first thing that you notice about the film posters?
Monday, 31 October 2011
Character Research
For a long time now characters have been represented in horror films as 'evil'. In my trailer i would like to show my main character in my film to be portrayed in this way. They generally start off in the films as 'sweet and innocent' and then become 'evil'.
These are some examples of how these characters in horror films have been conventionally made up to fit the horror genre.
Here are three other examples of characters from horror films, the first image being the character from the film the Amytiville Horror, which follows much similar themes to which i want my trailer to be like, you can clearly see that this is girl is meant to be dead as she has a gun shot wound in her head which makes her character persona more disturbing.
The second image is the character that is used in the film the omen he is made to be very pale , and this image he is looking over his shoulder in the image and the background of the image is not in focus unlike him. Showing he is the main focus of the film.
The last image is alike the boy from the omen as the character is very pale and you can see bags under his eyes that suggest that there is something wrong/haunting about the character.
These are some examples of how these characters in horror films have been conventionally made up to fit the horror genre.
This is the character 'Samara' from the film 'The Ring' as you can see in the top image of her from the film she is conveyed as innocent and harmless, we can see this by the white that she is wearing and the pale skin and brushed long hair. However in the other image that we see of Samara we can see her to be very evil and a haunting character as she looks very scary !
The second image is the character that is used in the film the omen he is made to be very pale , and this image he is looking over his shoulder in the image and the background of the image is not in focus unlike him. Showing he is the main focus of the film.
The last image is alike the boy from the omen as the character is very pale and you can see bags under his eyes that suggest that there is something wrong/haunting about the character.
Above are three movie posters shown the first is a poster for the film 'Insidious' which is a recent release, the second poster being for a film called 'orphan' which is again quite a recent release, and the last film poster that is shown is from 'the exorcist'.
In all of the posters we see characters being perceived as dangerous beings and also we can see that they do not look like normal people in all of the posters there appears to be something wrong with all of them. I can clearly see that the characters are centrally framed and in a lot of cases this is what the poster looks like so the main focus is on that character. Alongside this factor the posters also have a colour scheme of very dark colours that fit in very well with the horror genre.
Tuesday, 4 October 2011
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