These are some examples of how these characters in horror films have been conventionally made up to fit the horror genre.
This is the character 'Samara' from the film 'The Ring' as you can see in the top image of her from the film she is conveyed as innocent and harmless, we can see this by the white that she is wearing and the pale skin and brushed long hair. However in the other image that we see of Samara we can see her to be very evil and a haunting character as she looks very scary !
The second image is the character that is used in the film the omen he is made to be very pale , and this image he is looking over his shoulder in the image and the background of the image is not in focus unlike him. Showing he is the main focus of the film.
The last image is alike the boy from the omen as the character is very pale and you can see bags under his eyes that suggest that there is something wrong/haunting about the character.
Above are three movie posters shown the first is a poster for the film 'Insidious' which is a recent release, the second poster being for a film called 'orphan' which is again quite a recent release, and the last film poster that is shown is from 'the exorcist'.
In all of the posters we see characters being perceived as dangerous beings and also we can see that they do not look like normal people in all of the posters there appears to be something wrong with all of them. I can clearly see that the characters are centrally framed and in a lot of cases this is what the poster looks like so the main focus is on that character. Alongside this factor the posters also have a colour scheme of very dark colours that fit in very well with the horror genre.
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